To-do list for updating pricing information for customers at a Mandarin language school:
1. Conduct Market Research and Analysis
– Research competitors’ pricing structures and strategies
– Analyze market trends and customer demand
– Determine the school’s unique selling points and value proposition
Estimated timeline: 1-2 weeks
2. Review Current Pricing Structure
– Review current pricing structure and identify areas for improvement
– Determine the profit margins of each course or program
Estimated timeline: 1 week 3.
Develop New Pricing Structure
– Determine new prices based on market research, analysis, and profit margins
– Consider offering discounts or promotions to attract new customers or retain existing ones
– Consult with team members, teachers, and other stakeholders to ensure buy-in and alignment with the new pricing structure
Estimated timeline: 2 weeks
4. Communicate Changes to Stakeholders
– Notify teachers, staff, and other stakeholders of the upcoming changes in pricing structure
– Provide training to sales representatives on how to effectively communicate the new pricing structure to customers
– Address any concerns or questions from stakeholders Estimated timeline: 1 week
5. Launch New Pricing Structure
– Update all marketing materials with new prices
– Launch new prices on the website, social media channels, and other marketing platforms
– Monitor customer feedback through surveys or feedback forms
Estimated timeline: 1 week 6. Monitor Customer Feedback
– Analyze customer feedback regularly after implementing the updated prices
– Adjust pricing structure if necessary based on customer feedback
Estimated timeline: Ongoing
It is essential to involve team members from different departments in this process to ensure transparency throughout the project. The estimated timeline may vary depending on the size of the school and its resources. Collaboration between departments will help ensure that everyone is working towards a common goal while maintaining transparency throughout the process.